The Fédération Internationale de l’Automobile (FIA), the global governing body for motor sport and the federation for mobility organisations worldwide, and the Automobile Club de l’Ouest (ACO), the founder and organiser of the 24 Hours of Le Mans, have today announced a major deal for the FIA World Endurance Championship (FIA WEC), securing another decade […]
Read More →New Balance is delighted to announce a new three-year partnership with Mina Cup, becoming the tournament’s Official Footwear, Apparel, and Accessories Partner. Mina Cup is one of the region’s leading youth football competitions, bringing together teams from across the Middle East, North Africa, and beyond. Partnering with such a prestigious tournament is a significant milestone […]
Read More →Four-time DP World Tour winner David Horsey heads a strong UAE-based contingent when the Abu Dhabi Challenge gets under way at Al Ain Equestrian, Shooting & Golf Club in the Al Ain Region on Wednesday, with a return to the DP World Tour within touching distance. The Dubai-based Englishman sits 15th on the Road to […]
Read More →The UAE national football team began their Gulf Cup 27 campaign with a commanding 4-0 victory over Yemen at Alinma Stadium at King Abdullah Sports City in Jeddah on Thursday, in the opening round of Group B. The UAE went into half-time with a three-goal lead after Nicolás Giménez opened the scoring in the 26th […]
Read More →Dubai Basketball secured a historic 78-77 victory over Real Madrid in their EuroLeague season opener at Coca-Cola Arena on Thursday. Before tip-off, players, coaching staff and spectators observed a minute’s silence in memory of the late Sheikh Ahmed bin Rashid Al Maktoum. Dubai led 20-16 after the first quarter before Real Madrid took a 44-38 […]
Read More →The countdown is officially on. In exactly 50 days, the Dubai T100 Triathlon Weekend returns from 13–15 November, with the third edition of the event moving to its new coastal home at Al Mamzar as the T100 Race to Qatar heads into its closing Middle East stretch. Over 2,000 TRIATHLETES AND COUNTING The field […]
Read More →Mohammed Ben Sulayem, President of the FIA, has highlighted the importance of the Asia-Pacific region to the future of both motor sport and mobility ahead of the Federation’s regional congress in Boracay in the Philippines next week. The Fédération Internationale de l’Automobile (FIA), the global governing body for motor sport and the federation for mobility […]
Read More →IRTH Group has been announced as the Principal Sponsor and Official Front-of-Shirt Partner of Gulf United Football Club (GUFC) for the 2026/27 season. The partnership brings together two organisations born in the UAE, each built around people and driven by an ambition to challenge convention within their respective industries. Founded in Dubai in 2019, Gulf […]
Read More →The Dubai Sports Council, in partnership with the New Economy Academy, launched the ‘Sports Entrepreneurship Programme’, which aims to qualify and empower Emiratis to lead pioneering investment projects in the sports business field. The programme is part of the national campaign “UAE: Capital of Entrepreneurship in the World“, launched by His Highness Sheikh Mohammed bin Rashid Al Maktoum, Vice […]
Read More →His Highness Sheikh Mansoor bin Mohammed bin Rashid Al Maktoum, President of the UAE Olympic Committee, highlighted the UAE’s growing record of achievement at the Asian Games as the country prepares for its 13th appearance at the continental sporting event. The 20th Asian Games, which open tomorrow in Japan’s Aichi Prefecture and Nagoya, run until […]
Read More →Dubai’s fitness calendar will close the year with a very different kind of challenge on 26 December 2026 when the Urbanator Christmas Special transforms Dubai World Trade Centre into an indoor obstacle-racing arena. The event, organised by Arabian Warrior, combines short running loops with inflatable and urban-style obstacles in a spectator-friendly format designed for adults, […]
Read More →Dubai is joining the FIBA 3×3 World Tour for the first time in 2026, bringing some of the world’s best three-a-side basketball teams to the emirate during the closing stages of the international season. FIBA’s latest event announcement places the Dubai Masters in November as part of a new three-year partnership that will keep a […]
Read More →Dubai’s November fitness calendar will add another international competition on 14 November 2026 when the ICN World Natural Games Pro/Am takes place at JAFZA One Convention Centre. The event brings amateur and professional natural-bodybuilding competitors together in Dubai for a full day of physique competition. Registration takes place the day before, with the main contest […]
Read More →Dubai’s school sports calendar is about to enter its biggest season yet. The MIDEA Dubai Schools Games 2026–27 will bring together more than 23,000 students from 210 schools across 93 event days and 31 championships, creating one of the largest youth sports programmes in the UAE. The new season begins in October and introduces five […]
Read More →Dubai Mallathon completed its 2026 season on 15 September after spending three months transforming major shopping malls across the city into early-morning walking and running destinations. The second edition began on 15 June and operated daily between 6am and 10am during the hottest part of Dubai’s summer. Instead of asking residents to stop exercising because […]
Read More →Dubai’s horse-racing season will reach its biggest stage on 27 March 2027 when the Dubai World Cup returns to Meydan Racecourse. The headline race will again offer US$12 million in prize money, placing it among the richest and most prestigious Thoroughbred contests in international racing. The wider Dubai World Cup meeting is even larger. Meydan’s […]
Read More →Dubai Basketball will continue its blockbuster start to the 2026–27 EuroLeague season on Tuesday, 29 September when FC Barcelona arrives at Coca-Cola Arena for an 8pm tip-off. The Round 2 matchup comes only five days after Dubai opens its regular-season EuroLeague campaign against Real Madrid. That means two of European basketball’s most recognised clubs will […]
Read More →Dubai is known for desert endurance races, waterfront running events and outdoor fitness challenges, but one of the city’s most unusual competitions takes place in an environment that feels completely disconnected from the UAE climate. The Ice Warrior Challenge returns to Ski Dubai on Sunday, 20 September 2026, bringing more than 20 obstacles into the […]
Read More →Dubai’s combat sports calendar gets a heavyweight championship night on 14 November 2026 when Professional Fighters League returns to Coca-Cola Arena with Vadim Nemkov defending the PFL Heavyweight World Championship against Sergei Bilostenniy. The main event brings together two Russian heavyweights with an unusual connection. Both have links to the Team Fedor system associated with […]
Read More →Dubai’s biggest mass-participation road cycling event returns on 7 February 2027 when the Spinneys Dubai 92 Cycle Challenge brings thousands of riders onto the city’s traffic-free roads for its 17th edition. The 92km main event will once again operate as a qualifier for the UCI Gran Fondo World Championships, giving competitive amateur cyclists an opportunity […]
Read More →Dubai’s endurance calendar will move far beyond city roads from 27 to 29 November 2026 when Ultra Trail Dubai returns to Hatta for its second edition. The event offers an unusually wide range of challenges, from a 5km introduction to trail running all the way to a 100km ultra through demanding mountain terrain. Participants can […]
Read More →The Fédération Internationale de l’Automobile and Formula One Management have announced, following approval by the World Motor Sport Council, the 2027 FIA Formula One World Championship calendar, featuring 24 Grands Prix across 22 countries and 10 Sprint events. Pre-season testing will take place in Bahrain from 24–27 February before the Championship returns there for the […]
Read More →Dubai residents looking for a simple and accessible way to stay active before the end-of-year holidays will have another opportunity on 19 December 2026 when the Cigna Park Run returns to Al Ittihad Park. The event is free to attend and is designed around one of the most effective ideas in community fitness: make movement […]
Read More →Dubai’s waterfront will become one of the fastest sailing venues in the world on 21 and 22 November 2026 when the Emirates Dubai Sail Grand Prix presented by DP World returns to Mina Rashid. The event forms the penultimate round of the 2026 Rolex SailGP Championship and brings 13 national teams together in identical F50 […]
Read More →Dubai’s fitness calendar is about to get much dirtier. Tough Mudder returns to The Sevens Stadium on 31 October 2026 with a 5km obstacle challenge featuring more than 12 obstacles, alongside a dedicated Kids Adventure event. The concept is deliberately different from a normal running race. Finishing time is not the central objective. Personal bests […]
Read More →One of Dubai’s longest-running community race traditions returns on 10 January 2027 when the 24th Marina Home Dubai Creek Striders Half Marathon & 10K takes place at Dubai Creek Golf & Yacht Club. The event offers two distances: the 21.1km half marathon starting at 6am and the 10km beginning at 6:45am. What makes the race […]
Read More →Dubai runners looking for something completely different from conventional road racing will have another chance to test themselves when the Al Marmoom Dune Run returns to Al Marmoom Desert Conservation Reserve in December 2026. The event offers two distances: a 5km Dune Run and a 10km Desert Race. Those numbers may look modest compared with […]
Read More →Dubai’s running community will mark UAE National Day in a distinctly active way on 2 December 2026 when the Skechers UAE National Day Run returns with four distances ranging from 3km to a full half marathon. Participants can choose 21.1km, 10km, 5km or 3km, giving the event a structure that works for everyone from experienced […]
Read More →UAE rider Salem Ahmed Al Suwaidi, aboard Pablo Escobar KJV, won the six-year-old class at the international show jumping event in Opglabbeek, Belgium, held from 9th to 13th September. Al Suwaidi completed the second phase of the 1.25-metre competition without faults in 34.91 seconds. The UAE team is preparing for the Aichi-Nagoya 2026 Asian Games […]
Read More →Dubai will host one of the world’s largest specialised tactical-team competitions from 23 to 27 January 2027 when the UAE SWAT Challenge returns for its eighth edition at Training City in Al Ruwayyah. Organised by Dubai Police, the five-day competition brings together SWAT units, rapid-intervention teams and other specialised police teams from around the world. […]
Read More →Burj2Burj will return on Sunday, 24 January 2027, bringing thousands of runners back to one of Dubai’s most distinctive half-marathon experiences. The World Athletics-certified 21.1km event starts at 6:30am and is designed around an idea that is immediately understandable from its name: running through a city defined by iconic towers and extraordinary skylines. The 2026 […]
Read More →Dubai Active Show returns from 30 October to 1 November 2026 at Dubai Exhibition Centre, Expo City, bringing together fitness brands, coaches, health companies, athletes and thousands of people interested in active lifestyles. Although it takes place alongside major fitness-industry events, Dubai Active has its own identity. This is not primarily a bodybuilding competition. It […]
Read More →Dubai’s running calendar gets a very different kind of event on 31 October 2026 when Halloween Run transforms West Beach into a morning filled with runners, families, superheroes, zombies, pumpkins and plenty of deliberately ridiculous costumes. The event offers 1km, 3km and 5km distances, making it accessible to everyone from young children completing their first […]
Read More →Dubai’s autumn running calendar continues on 25 October 2026 when the Sukoon and Bupa Global Dubai Canal Run brings 3km, 5km and 10km races to Dubai Design District. The Race Village opens at 6am, with the competitive 10km event beginning at 7am before the shorter distances follow later in the morning. The setting gives runners […]
Read More →Dubai’s running community returns to Kite Beach on 27 September 2026 as RunWell by Mubadala Health concludes its current community-running series with accessible 2km and 5km distances. The concept is intentionally straightforward. This is not a marathon. It is not designed only for elite runners. Participants do not need months of high-mileage preparation. Instead, RunWell […]
Read More →Dubai will transform into a citywide sporting arena from 3 October to 1 November 2026 as the Dubai District Games bring residents together for almost a month of community competition. Rather than focusing on one professional tournament or a single elite discipline, the District Games are built around participation. The concept encourages people representing different […]
Read More →Under the umbrella of the Arab Media Summit 2026, taking place from 15 to 17 September at the Dubai World Trade Centre, the Dubai Films and Games Commission (DFGC), a Dubai Media Council entity, will organise the ‘Games Forum,’ bringing together industry experts, officials, corporate leaders, and representatives of specialised companies and platforms from around […]
Read More →Dubai’s desert motorsport calendar will reach one of its biggest moments of the year from 5 to 8 November 2026 when the Dubai International Baja returns as the final round of both the FIA World Baja Cup and the FIA Middle East Baja Cup. The event places Dubai at the centre of international cross-country motorsport […]
Read More →Dubai’s high-goal polo season will begin in serious fashion when the Silver Cup returns from 23 January to 6 February 2027 as part of the Dubai Polo Gold Cup Series. The 20-goal tournament brings leading players, powerful horses and some of the region’s most established polo teams together at Al Habtoor Polo Resort. For people […]
Read More →The Hero Dubai Desert Classic will return to Emirates Golf Club in January 2027, bringing another elite field of international players to the legendary Majlis Course for one of the most established tournaments in Middle Eastern golf. The event carries a $9 million prize fund and forms part of the DP World Tour’s prestigious Rolex […]
Read More →The Dubai Duty Free Tennis Championships will return from 14 to 27 February 2027, bringing two weeks of elite professional tennis to the Dubai Duty Free Tennis Stadium. The event combines a WTA 1000 women’s tournament with an ATP 500 men’s competition, giving Dubai fans the opportunity to watch leading players from both tours at […]
Read More →Dubai Autodrome will return to the international endurance-racing spotlight from 8 to 10 January 2027 when Michelin 24H Dubai brings another huge field of GT and touring cars to the city. Unlike a conventional sprint race, the defining feature is contained in the event’s name. Twenty-four hours. Cars race through the afternoon, sunset, complete darkness, […]
Read More →Dubai Marathon will return on 17 January 2027 for its 26th edition, bringing elite athletes, experienced amateur runners, first-time racers and families together for one of the Middle East’s most established road-running events. The 2027 programme will once again offer three distances: the full 42.195km marathon, a 10km road race and a 4km fun run. […]
Read More →Dubai’s competitive fitness calendar adds another major event from 25 to 27 September 2026 when Athletes Festival takes over Dubai World Trade Centre for three days of racing, strength competition and community activity. The event is designed around two main competitive formats: Hybrid Race and Strength Race. Both place athletes under pressure in very different […]
Read More →Padel has rapidly become one of the most popular sports in Dubai, transforming from a relatively niche recreational activity into a major part of the city’s sporting and social culture. Combining elements of tennis and squash, padel is easy to learn, highly social and suitable for players of different ages and abilities. These characteristics have […]
Read More →One of Dubai’s longest-running sporting traditions returns from 27 to 29 November 2026 when Emirates Dubai 7s takes over The Sevens Stadium on Al Ain Road. The event has grown far beyond a conventional rugby tournament. International rugby sevens remains at its heart, with the 2026–27 HSBC SVNS season beginning in Dubai across Saturday 28 […]
Read More →Dubai T100 Triathlon returns from 13 to 15 November 2026 with a new Al Mamzar race location and three different distances designed to attract everyone from experienced endurance athletes to first-time triathletes. The headline 100km event combines a 2km swim, 80km bike ride and 18km run. Athletes looking for a shorter challenge can choose the […]
Read More →Dubai will again become one of the major stops on the international padel calendar when Dubai Premier Padel P1 takes place at Hamdan Sports Complex from 8 to 15 November 2026. The tournament gives the UAE’s rapidly growing padel community an opportunity to watch the sport performed at its highest level while some of the […]
Read More →Dubai Fitness Challenge returns from 31 October to 29 November 2026 for a landmark 10th edition, celebrating a decade since the city first invited residents and visitors to complete 30 minutes of physical activity every day for 30 consecutive days. The idea has always been deliberately simple. You do not need to become a professional […]
Read More →Dubai Muscle Show will celebrate its 10th anniversary from 30 October to 1 November 2026, bringing three days of bodybuilding, strength, functional fitness, combat sports and industry exhibitions to Dubai Exhibition Centre at Expo City. The anniversary edition demonstrates how far both the event and Dubai’s wider fitness culture have developed during the past decade. […]
Read More →Dubai’s fast-growing functional fitness community will face another major challenge when DEKA FIT Dubai takes over Coca-Cola Arena on 26 September 2026. The event brings running and functional exercise together in a competition designed to test much more than one area of athletic ability. Being an excellent runner is not enough. Pure strength is not […]
Read More →Dubai Basketball will begin its second EuroLeague campaign with one of the biggest possible tests when Real Madrid arrives at Coca-Cola Arena on 24 September 2026. The opening-night fixture immediately puts Dubai in the European basketball spotlight. Rather than easing into the campaign against a less established opponent, the city’s team will face one of […]
Read More →The Dubai Sports Council (DSC) held an extended coordination meeting with sports clubs and relevant institutions to review preparations for the launch of the much-acclaimed ‘Ghars’ (Nurturing) programme for the 2026-2027 sports season. Operating under the slogan “Rooted Values… For Conscious Sporting Generations’, the ‘Ghars’ (Nurturing) programme was launched by the Dubai Sports Council to cultivate positive behavioral values, integrity and ethical […]
Read More →Dubai has developed into one of the Middle East’s most dynamic sporting destinations, offering everything from professional football and cricket to golf, tennis, swimming and multi-sport training. The city is home to major professional clubs as well as sophisticated sports complexes and academies. Here are 10 of the most notable sports clubs and sporting institutions […]
Read More →Global spend management company Qashio has become the Official Supporter of the Ryder Cup, ahead of the competition’s 100th anniversary at Adare Manor in Ireland in 2027. Qashio serves more than 5,000 businesses globally, helping companies manage increasingly complex corporate spending across entities, markets and currencies. As an Official Supporter, Qashio joins the Ryder Cup’s […]
Read More →Dubai will host a FIBA 3×3 World Tour on November 7-8, adding one of the world’s leading destinations to this season’s global calendar. MIES (Switzerland) – Dubai has been added to the FIBA 3×3 World Tour 2026 calendar, with a Masters event taking place on November 7 & 8. The world’s best 3×3 basketball teams and […]
Read More →Registration has opened for police tactical teams worldwide to take part in the UAE SWAT Challenge 2027, as Dubai prepares to host the eighth edition of the international competition for specialised tactical teams. The challenge will take place from 23rd to 27th January 2027 at Training City in Al Ruwayyah, Dubai, bringing together special police […]
Read More →Dubai is no longer simply a global destination for tourism, business and luxury. It is rapidly establishing itself as one of the world’s most ambitious sporting cities. From international football and cricket to golf, tennis, horse racing, motorsports and emerging sports such as padel and esports, Dubai has created an ecosystem designed to attract athletes, […]
Read More →Dubai has developed into one of the world’s most diverse sporting destinations. Its modern stadiums, golf courses, sports academies, beaches and year-round sporting facilities attract professional athletes, amateur players and fitness enthusiasts. The city’s multicultural population has also created strong demand for sports from around the world. Here are some of the most popular sports […]
Read More →Dubai’s sporting calendar becomes increasingly active in September and October, as temperatures begin to ease and outdoor activities become more comfortable. The two months offer football, basketball, fitness competitions, running events and other sporting experiences. Based on the current 2026 Dubai event calendar, here are some of the events worth watching. Sports Events in Dubai […]
Read More →Dubai International Financial Centre (DIFC) is expanding its dining, wellness and retail offering this September with new restaurant openings, menu launches and limited-time experiences. The latest additions further strengthen DIFC’s position as a leading destination for dining, wellbeing and contemporary urban living. Here are some of the top new experiences and destinations to explore at […]
Read More →MICHELIN Guide is excited to announce its 5th edition of the MICHELIN Guide Restaurant Ceremony, set to take place on 06 October 2026 at Atlantis The Royal. Bringing together chefs, restaurateurs, industry leaders and media, the event will once again spotlight Dubai’s dynamic culinary scene and reveal the latest MICHELIN Guide Dubai selection. Now in […]
Read More →The Professional Fighters League (PFL) has announced that heavyweight world champion Vadim Nemkov will defend his title against third-ranked Sergei Bilostenniy at PFL Dubai on Saturday, 14th November, at Coca-Cola Arena. The event will be PFL’s first Dubai card since its merger with Most Valuable Promotions (MVP). It forms part of a cooperation agreement with […]
Read More →Dubai has transformed itself into one of the world’s leading golf destinations, combining championship courses, spectacular architecture, luxury hospitality and year-round golfing opportunities. What makes golfing in Dubai particularly distinctive is the contrast between the city’s modern skyline and beautifully landscaped green courses set against the desert. For both experienced golfers and beginners, Dubai offers […]
Read More →Ski Dubai, in partnership with the Dubai Sports Council, has officially opened registration for the highly anticipated 17th edition of the Ice Warrior Challenge, set to take place on Sunday, 20 September. Recognised as Dubai’s coolest and most demanding obstacle course, the annual event transforms the indoor snow resort into a sub-zero proving ground designed […]
Read More →Dubai Airports continued its month-long Emirati Women’s Day programme with a special edition of the Dubai Mallathon at Dubai International (DXB), bringing Emirati women, colleagues, families and members of the public together for a celebratory walk through Terminal 3. The event brought members of the Dubai Airports Women’s Network (DAWN) and other participants together to […]
Read More →Dubai’s Roads and Transport Authority (RTA) initiated a series of traffic improvements at Al Qiyadah Intersection to improve movement towards Abu Hail and Salah Al Din Streets. The works included adding a new lane from Al Ittihad Road for traffic heading from Dubai towards Abu Hail and Salah Al Din Streets, alongside upgrades to the […]
Read More →The Dubai Sports Council (DSC) organized a prominent sporting and community event to celebrate Emirati Women’s Day, attracting an impressive turnout of more than 600 women from various segments of society. The event, held at Dubai Mall as part of the “Dubai Mallathon” initiative, was designed to raise awareness about the vital importance of sports […]
Read More →Keeta Drone is resuming its drone delivery operations in Dubai, with regulatory approvals from the Dubai Civil Aviation Authority (DCAA) and continued support from relevant authorities across Dubai. The resumption marks an important milestone in Keeta Drone’s expansion in Dubai and its broader vision of making everyday delivery faster, smarter and more convenient. The service […]
Read More →OpenAI rolled out several updates a few days back that shift ChatGPT Ads from a pure awareness play to a full-funnel advertising channel. Advertising in ChatGPT represents a significant evolution in digital marketing. According to Sharad Agarwal, CEO of Cyber Gear, “As people increasingly use AI assistants to discover products, compare services, research businesses, and […]
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